Free resources to get you ranking. Practical guidance to keep you visible.
SEO Insights That Get Local Businesses Found
Practical strategies, real results, and ethical tactics to improve your search visibility. No hype, no shortcuts just clear guidance from The Search Sherpa.
November 10, 2026
Google Business Profile verification in 2026: the methods Google offers, why checks stall, what to fix first, and how home-based businesses verify.
November 9, 2026
SEO for auto repair shops in 2026: Google Business Profile categories, repair pages, honest reviews, estimate and warranty copy, and what SEO costs.
November 8, 2026
SEO for real estate investors: build seller-situation pages, set up Google Business Profile within the rules, earn seller trust and track signed deals.
November 8, 2026
Vercel vs Netlify vs Cloudflare Pages for a business website: what each free plan’s terms say, what happens at the limit, and who
November 8, 2026
Choose fonts patients can read: a verified shortlist for medical and healthcare websites, plus WCAG 2.2 text benchmarks, sizes, spacing and licensing.
November 8, 2026
No, not to show up on Google Maps. See what a Google Business Profile does alone, where it runs out of room, and
November 8, 2026
Skool pricing as of November 2026: Hobby and Pro plans, the fee on each payment, VAT and merchant of record, Stripe and payouts,
November 8, 2026
Hardscaping SEO for paver and patio contractors: project page skeletons, material pages, photos, Business Profile categories and winter planning.
November 4, 2026
Plan pressure washing SEO around surfaces, property types and useful estimate requests. Compare scope, local visibility and booked-job reporting.
November 4, 2026
Junk removal SEO should attract jobs your crew can take. Align service pages, quote requests, local visibility and booked-job reporting.