Free resources to get you ranking. Practical guidance to keep you visible.
SEO Insights That Get Local Businesses Found
Practical strategies, real results, and ethical tactics to improve your search visibility. No hype, no shortcuts just clear guidance from The Search Sherpa.
July 31, 2026
Vercel’s free Hobby plan is real, but its own terms restrict it to non-commercial personal use. Here is what free hosting actually costs
July 26, 2026
What plumber SEO costs in 2026, what a 90-day plan includes, and the honest lead math: cost per lead versus the real value
July 26, 2026
What HVAC SEO costs in 2026, what a 90-day plan includes, and the honest lead math: cost per lead versus an HVAC job
July 25, 2026
What roofing SEO costs in 2026, what a 90-day plan includes, and the honest lead math: cost per lead versus a roofing job
July 25, 2026
What AI search optimization costs for a local business, what a 90-day scope includes, and how to actually measure AI search results. No
July 22, 2026
Watch AI SEO creator Joshua Albanese act out the questions that explain why a newly launched business stays invisible on Google, from reviews
July 22, 2026
You launched a website, maybe printed some cards, and told your friends. Then you searched your own business name, or the service you
July 17, 2026
Watch AI SEO creator Joshua Albanese break down what your Google review habits mean for your local business, from never asking happy customers
July 17, 2026
How to get more Google reviews the right way: when to ask, simple scripts, negative review responses, and the FTC rules every local
July 16, 2026
Watch AI SEO creator Joshua Albanese explain how ChatGPT and other LLMs use memory and personalization to decide which local business to recommend