Free resources to get you ranking. Practical guidance to keep you visible.
SEO Insights That Get Local Businesses Found
Practical strategies, real results, and ethical tactics to improve your search visibility. No hype, no shortcuts just clear guidance from The Search Sherpa.
July 25, 2026
What AI search optimization costs for a local business, what a 90-day scope includes, and how to actually measure AI search results. No
July 16, 2026
Watch AI SEO creator Joshua Albanese explain how ChatGPT and other LLMs use memory and personalization to decide which local business to recommend
July 16, 2026
Answer engine optimization for local businesses, explained: how AI memory, reviews, and website depth shape who ChatGPT and Google recommend to customers.
July 4, 2026
Which AI search tools actually help a local business get found in ChatGPT, Perplexity, and Google AI Overviews, which ones waste your time,
June 23, 2026
We compared Doppler, 1Password, and LastPass for multi-user Claude Code, Grok CLI, and AI agent workflows. Here’s the secrets manager we’d actually use,
May 14, 2026
Learn how small businesses can use Claude Code with six GitHub repositories to build safer, smarter AI development workflows. Covers Superpowers, Karpathy Skills,
May 12, 2026
Learn why AI prompt quality determines output quality. Includes the 7 components of a high-performance prompt and 5 copy-and-paste image generation prompts for